Performance Paid Ads (Google & Meta)
We engineer profitable advertising campaigns on Google Search, Performance Max, Instagram, and Facebook. Zero vanity metrics — only qualified customer leads, sales, and a transparent return on ad spend.
Data-driven systems that lower customer acquisition cost.
Google Search, Shopping & Performance Max
Intercept ready-to-buy customers actively searching for your services with intent-matched ad copy.
- High-intent keyword grouping and continuous negative keyword scrubbing
- Performance Max asset groups and Shopping feed catalog optimization
- Bespoke responsive search ads (RSAs) tested against competitor benchmarks
- Target CPA and Target ROAS automated smart-bidding algorithm management
Meta (Instagram & Facebook) Full-Funnel Ads
Capture attention in crowded social feeds with captivating visual creative and tight audience targeting.
- Top-of-funnel prospecting targeting high-affinity interest and lookalike clusters
- Middle and bottom-of-funnel dynamic retargeting capturing abandoned carts
- Creative asset development: static product hero cards, reels, and carousels
- Meta Conversions API (CAPI) server-side integration bypassing iOS tracking loss
Dedicated Landing Pages & Conversion Copy
Never send paid ad traffic to a generic homepage. We engineer dedicated pages that convert.
- Single-purpose layout architecture designed without distracting exit links
- Compelling, benefit-led headline copywriting matching user search intent
- Sub-second page loading speeds preventing bounce-rate budget waste
- A/B split testing of offers, testimonials, button copy, and pricing tables
Server-Side Attribution & Live ROAS Reporting
Crystal-clear visibility into exactly how much revenue every advertising dollar generates.
- Server-side Google Tag Manager (sGTM) and first-party cookie configuration
- Custom 24/7 Looker Studio analytics dashboard tracking Spend, CPA, and ROAS
- Multi-touch attribution modeling connecting ad clicks to completed sales/calls
- Transparent weekly performance notes with actionable scaling recommendations
What you get when we run your paid acquisition
Full-service management with radical transparency into every ad dollar spent:
Common questions about paid advertising
Who owns the ad accounts and payment details?
You do. You retain 100% ownership of your Google Ads and Meta Business Manager accounts. You pay the ad networks directly for your media spend, and we simply manage and optimize the campaigns.
What is the recommended minimum monthly ad spend?
For Google Search or Meta campaigns to exit the initial algorithmic learning phase effectively, we typically recommend a minimum ad spend of $1,500 to $2,500/month, depending on your industry and geographic target.
How fast do we start seeing leads or sales?
Unlike organic SEO which takes months, paid campaigns begin generating traffic and conversion data within 24 to 48 hours of launch. The first 14 days focus on testing winning hooks and pruning wasteful keywords, after which performance stabilizes.
Do you create the ad images and video scripts?
Yes. Our creative team writes the copy, scripts the hooks, and designs high-converting static banners and video reels tailored specifically for your target audience.
Ready to scale your business with profitable ads?
Book an acquisition audit. We will inspect your current ad accounts or marketing funnel and identify exactly where budget is being wasted and how to fix it.